The Hand Made advertising agency has produced a television campaign for the Espumisan MAX brand.

‍

As part of the cooperation, the agency developed the creative concept for the spots, along with scripts. The Espumisan MAX spot was realized in three versions, adjusted to different periods of the year. The campaign tells the story of a character who could enjoy a moment with his family , but has to fight the discomfort caused by flatulence. The spot narrates the man's emotions by showing his confusion and embarrassment, and points out their cause, using a typographic treatment - the symbol of the physical symptoms of flatulence is the enlarging letter “O” in the on-screen captions.

The result is a visually appealing advertisement that shows real emotions and their cause, but most importantly, a quick way to get rid of the bloating problem, thus bringing relief and comfort.

This is not the first project carried out by Hand Made for the BERLIN-CHEMIE concern. The agency has also prepared a campaign for the drug Prostamol UNO and Espumisan capsules.

Hand Made for TV productions uses a specialized team to effectively supervise the production and its budget, as well as post-production of materials. The agency's production studio creates 2D and 3D materials, visualizations, animations, videos, as well as comprehensive advertising spots.

BERLIN-CHEMIE is an international manufacturer of innovative drugs, boasting a rich tradition. Since 1992, the company has been part of the global MENARINI Group, which has led the Italian pharmaceutical market for decades. BERLIN-CHEMIE is responsible for pharmaceutical activities in Germany, Eastern Europe and the CIS countries.

Hand Made has been designing real marketing solutions across all key channels for 18 years. The agency provides full-service strategic, creative and production support. Hand Made's effectiveness is confirmed by awards, industry reports and client evaluations - including being named four times among the best Polish advertising agencies in the Media & Marketing Polska report.