Advertising agency Hand Made will be responsible for social media support for the Lorenz portfolio brand for another year.

Hand Made is developing communication on social channels that appeals to Polishness and peculiarity - the foundations of the Wiejskie Ziemniaczki brand. The continuation of the cooperation will include the preparation of new creations, promotion and moderation of content, conducting consumer activations and dedicated photo shoots. The brands have been working together since the beginning of 2024, and the decision to extend it was made without a tender.

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Instead of focusing only on idyllic holiday in the countryside, we appreciate everyday moments and find joy in them. We are happy to use insights and puns, and because we care about authenticity - we also create original lifestyle photo sessions. It is thanks to them that we can present products in real spaces and contexts.

Dominika Janiszewska
Senior Copywriter at Hand Made

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Creative content, great communication and quick response to trends made it obvious to us to extend our partnership with Hand Made — we know that our social media is in the best hands.

Aleksandra Paciorek
Senior Brand, PR and Corporate Communications Manager at Lorenz

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Wiejskie Ziemniaczki from Lorenz is a brand that offers familiar and familiar flavors on the Polish market - such as the iconic Butter with Salt or Dill - referring to the Polish sentiment.

Hand Made has been designing real marketing solutions across all key channels for 19 years. The agency provides full-service strategic, creative and production support. Hand Made's effectiveness is confirmed by awards, industry reports and client evaluations - including being named four times among the best Polish advertising agencies in the Media & Marketing Polska report.