The Vileda brand, celebrating its 75th anniversary, invites you to participate in the “For Your Clean Corners” lottery. The Hand Made agency is responsible for the campaign's creation, and Grzegrzółka Loterie is responsible for its organization. The lottery will last until November the 30th.

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“75 years of taking care of your home” is the slogan of the brand's latest activation, in which the grand prize is PLN 100,000 for a home equity contribution. In addition, there are as many as 1,000 instant prizes to be won to help keep your home tidy. Hand Made is responsible for the preparation of key visuals, the design of the dedicated contest website and the production of the tag-on animation. The concept, mechanics and implementation of the activation were handled by the Grzegrzółka agency.

Consumer sweepstakes are a proven tool for engaging audiences, used by more and more brands. Hand Made provides full service, and the organization of lotteries is one of the agency's key competencies. From the creative idea, to the visual identification, as well as the promotion of the action. Among the most important lotteries prepared by the Hand Made team, one can point to cyclical campaigns for the Tic Tac or Nutella® brands.

Vileda is part of the Freudenberg Group, which enjoys more than 150 years of tradition and is the world's leading brand of cleaning accessories. The brand ranks first in terms of quality and customer confidence.

Hand Made has been designing real marketing solutions across all key channels for 18 years. The agency provides full-service strategic, creative and production support. Hand Made's effectiveness is confirmed by awards, industry reports and client evaluations, including being named four times among the best Polish advertising agencies in the Media & Marketing Polska report.

Grzegrzółka Loterie is a promotional lottery organizer with many years of experience in the market. Among other things, the agency specializes in instant-win activations (e-scratch cards), lotteries in mobile applications and loyalty programs.