The agency is responsible for the latest campaign to launch a new electric car charger.

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Habu is an innovative new electric car charger that offers maximum charging convenience and reliability. The product was entirely designed in Green Cell's research and development department.

Hand Made has developed the creative concept for the brand's advertising spot. The agency is responsible for its production using led screen technology and a dedicated photo shoot.

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In our campaign, it was the product that was innovative, but also the spot itself and the photo shoot. We decided on a production using led screen technology and virtual spaces. Therefore, we realized it in the ATM Virtual studio. Thanks to this, we had the opportunity to move to several locations, change seasons and days in one shooting day. This was the first production of this type for us, while we engaged a director familiar with this technique - Armin Kurasz, who knew how to move in this environment. Meanwhile, 3D and 2D animations created in our in-house agency studio completed the impression that we were dealing with a very modern product, which is what Habu is.

Magda Ludwig
Agency Producer w Hand Made

The Green Cell brand was born out of a passion for mobility. Its goal is to popularize electromobility solutions, improve energy efficiency and enable the use of consumer electronics without interference. Thanks to the quality of its products, the brand has won recognition from customers and has been growing rapidly since 2013, steadily increasing its market share.

Hand Made is a full service advertising agency, providing clients with support in all key communication channels. The agency designs communication solutions, provides full strategic, creative and production support for Polish and foreign brands. It has been recognized four times among the best Polish agencies in Media & Marketing Poland reports.